What Page Titles Are, Why They Matter, and How to Write a Good One
The page title is the blue link that shows up in Google. If yours says something like “Home” or “Untitled,” you’re wasting it. Each page should say what it is and where you are, like “Wedding Cakes in Exeter | Your Business.” What a page title actually is Despite what most people think, the page […]
Why Setting Up Your Google Business Profile Correctly Is The Best Free Local SEO Win
A Google Business Profile is a completely free tool offered by Google that allows businesses to list their key information online to help potential customers find them faster. It could be considered the online equivalent of the Yellow Pages, but it’s so much more than that. If you’re running a small business, especially one that […]